Flexiroam Africa engaged us to help establish a strong digital presence in the South African market, with a focus on building brand awareness for their mobile data roaming services. Our task was to create a new website, develop content, and manage social media efforts to connect with the local audience and position Flexiroam as a trusted provider of seamless connectivity across Africa.
Our work centered around designing a modern, responsive website that communicated Flexiroam’s unique mobile data offerings clearly and effectively. With an emphasis on user experience, the site was optimized for both desktop and mobile devices, ensuring a seamless experience for travelers on the go. Beyond the website, we crafted original content for social media platforms and blogs, aiming to educate the target audience on the benefits of data roaming and Flexiroam’s competitive advantages in the market.
We also executed a targeted social media strategy to build engagement within the South African market. Through influencer partnerships, regular content updates, and strategic campaigns, we helped enhance brand visibility and foster a sense of community around the Flexiroam brand.
One of the key challenges was crafting a digital experience that effectively communicated Flexiroam’s technical expertise while appealing to a broad consumer base. The website and content needed to resonate with both business and leisure travelers, offering them easy access to information about data roaming in a way that felt personal and accessible. Additionally, raising brand awareness in the competitive South African market required careful consideration of local preferences and behaviors.
To address these challenges, we developed a modern, responsive website that communicated Flexiroam’s offerings in a clear, user-friendly way. The design focused on mobile optimization and ease of navigation, ensuring a seamless experience for travelers. We also created original content—such as blog posts, educational materials, and social media updates—that highlighted the benefits of data roaming and Flexiroam’s competitive edge.
Our social media strategy included influencer partnerships, targeted campaigns, and regular content updates, all designed to boost engagement and brand visibility within the South African market. As a result, Flexiroam successfully enhanced its online presence, built stronger connections with local communities, and established a more prominent position in the telecommunications industry.
By infusing bold and vibrant colors, we’ve captured the dynamism and strength inherent in Flexiroam’s innovative approach to telecommunications.
VIEW SITE”It takes 20 years to build a reputation and 5 minutes to ruin it.” "if you think about that, you’ll do things differently." Warren Buffet | Chairman and Ceo | Berkshire Hathaway
At Black Panther Digital, we’re a multi-award-winning team with roots in Cape Town and Johannesburg, South Africa, and Riyadh, Saudi Arabia, serving clients across South Africa, the GCC region, and globally. We engineer more than just websites—we create impactful digital solutions that blend creativity with precision to help your brand stand out.
