40 Megahertz

Primal Skin’s ecommerce website project is a pioneering venture stemming from owner Sylvie Hewett’s personal health journey in 2014. Primal Skin stands as the unique pioneer of waterless skincare products in South Africa, featuring a range anchored by the key ingredient of creamy, golden whipped Certified Free Range (FR) and Grass Fed (GF) rendered animal fat, also known as TALLOW. Complementing this core offering are supporting products, all meticulously crafted to be natural and chemical-free, catering to conscientious consumers seeking holistic skincare solutions.

Navigating the delicate balance between 40 Megahertz’s brand identity and design requirements proved challenging for Black Panther Digital. Additionally, seamlessly integrating new website elements without disrupting existing functionality posed another obstacle, requiring meticulous attention to detail. Meeting the high expectations for engaging content while aligning with the client’s vision presented a significant challenge, necessitating a collaborative approach and clear communication channels. Despite these hurdles, Black Panther Digital’s expertise and strategic solutions ensured a successful outcome, ultimately delivering a website that authentically represents 40 Megahertz while meeting its functional and aesthetic objectives.